Vacancy: Marketing Coordinator
Job Title: Marketing Coordinator
Accountable to: Commercial Director
Contract: Full-time, permanent
Hours: 40 hours per week to include weekends, evenings and bank holidays as required
Who We Are
We Are Somerset! Somerset County Cricket Club: one of the most successful first-class county cricket clubs of the past 10 years. Deeply rooted in our community since 1875, with a rich reputation for developing talent from across the region. Yet our vision stretches far beyond the local: we have global reach, with circa 900,000 social media followers from around the world and bold ambitions for success on the international field.
Our enviable facilities at the Cooper Associates County Ground, Taunton, compliment the outstanding commercial opportunities our sporting profile presents. We are a 365-day venue: alongside hosting 50 days of cricket each year, we deliver numerous non-cricket related events, conferences, concerts and weddings, to name a few, with the determination to make our ground the primary sporting and business destination in the south-west.
We’re entering an exciting time at SCCC – the Covid-19 pandemic has required us to review our strategy and develop future plans to take the Club to new heights on and off the field. We are in a strong position to grow and achieve our ambitious goals which have ‘cricket at the heart and business on the mind’.
As Marketing Coordinator for Somerset County Cricket Club, you will have responsibility for supporting revenue growth at the Cooper Associates County Ground from conference and events, ticketing, membership and cricket perspectives. In short, you will work closely with the wider marketing team, providing support to ensure marketing activities effectively grow our membership and ticketing base, via e-marketing and other marketing campaigns and by ensuring we promote our range of services to the right customer segments. You relish meeting and exceeding targets and are driven to succeed. Your main areas of responsibility include audience acquisition and retention, email and SMS marketing, data management and growth strategies, market research, digital marketing campaigns, analysis of marketing effectiveness and presentation of results to key stakeholders and contribution to the overall marketing strategy with fresh and creative ideas.
To excel in this role the ideal candidate will have the following knowledge, skills and experience:
- Demonstrable experience in executing integrated acquisition marketing campaigns across multiple channels.
- Skilled in developing audience segmentation, creative and messaging strategies.
- An understanding of multi-variant testing approaches and relevant marketing technologies.
- Experience with Web Analytics tools (ideally Tableau and Google Analytics) with an ability to draw conclusions and recommendations based on data.
- Skilled in delivering creative ideas and innovative campaigns.
- A strong collaborator and communicator.
- Working knowledge of managing databases and Office suites.
Previous experience in a membership, sport or venue business would be beneficial.
This is an exciting opportunity for a hard-working, committed individual ready to develop in their career.
Our ideal Marketing Coordinator is a proactive team player who embodies our brand and values and enjoys working collaboratively. You are passionate about creative marketing and adding value to a high performing team. Self-motivated, confident, take accountability for your responsibilities and work well on your own initiative, you are driven to achieve results. Your communication skills are outstanding, your attention to detail is second to none and you are highly organised. Maintaining professionalism in all you do is a priority of yours – you are responsible, punctual and reliable. You love being creative with the English language and know how to use it to benefit marketing campaigns. You keep up to date with the latest developments and trends and you value continued professional development. Naturally curious, a self-starter with a can-do approach, you are always looking for new opportunities.
Why you should work for us
As well as being ambitious, determined and at the top of our game, we really appreciate our people and understand it is their dedication and commitment which enables our success on and off the pitch. We promote equality, diversity and inclusion within our workplace and recognise and reward our staff based on merit and a job well done. We offer a range of benefits including but not limited to a competitive salary, life assurance, a health benefits scheme and Employee Assistance Programme, free on-site parking, employee development, all alongside working with a great team of people who really value each other.
The closing date for applications is 15th August, 2021.
Interviews will be scheduled as and when ideal candidates apply therefore we reserve the right to close this advert prior to the closing date if the ideal person is appointed.Back to News